Oh so Phickle…

Two enterprising students have set up their own clothing range. As Devon’s most sartorially aware publication, The Tab caught up with co-founder Brad Vanstone to find out what the chuff is going on.

Hi Brad, can you tell us a bit about your clothing range?

“Tom and I sat down at Christmas last year and thought about starting a t-shirt range. We realised that no one was doing interesting Olympics themed prints and so we started with giving the Olympic logo a twist and went from there. No one else was thinking outside the box, and at first we had no intention of carrying the range on beyond the Olympics but so far it has gone from strength to strength. Our designs embody our influences, personalities and shared interests. They stem from our love of house music, photography and graphics based art.”

How would you describe the style of the brand?

“Inspired by house music, I’d probably describe the look as urban streetwear.”

So far there is only boys clothing on your website, any plans for a girls range?

“Yeah definitely, we are currently developing more icons and graphics to use on girls tees and vests. We should have these ready relatively soon.”

You’ve got a pretty ethical approach to the production of your clothes…

“Well Phickle is mindful of the impact that the production of our garments will have on the environment. Therefore, our clothes are are organic and are made from recycled materials. The t-shirts are screen-printed with environmentally friendly water based inks onto Anvil 100% Organic cotton t-shirts. Anvil donate a percentage of the net profit from the sale of every product to environmental causes.”