Exeter students spend the most money on Jack Wills

Just when you thought we’d overcome the stereotype


It’s official – Exeter students spend more money on Jack Wills clothing than any other brand.

The Lyst Student Style Survey found that on average Exeter uni spends £44 per month on clothes, ranking 11th in the Style Spending League Table.

The study also found university students will spend a total of £1.8bn on clothes and accessories this academic year across the nation, with students in the north spending 25 per cent more per month than those in the south – which may explain why mum-favourite Jack Wills is our apparent go-to attire.

Us lol

The most fashionable uni was Manchester who spend, on average, £58 a month on clothes mostly from Missguided, with Newcastle and Nottingham ranking 2nd and 3rd.

Oxbridge universities spend the least on clothes with Cambridge coming joint last with Cardiff, swiftly followed by Oxford.