Redundancies and tragic theft: Inside the sudden closure and downfall of Luxe Collective

“We have tried every single avenue we possibly could to carry on – but we’ve finally been defeated. It’s easy for me to sit here and say the only reason as to why we’ve failed is the robbery. But that’s not entirely true.

“The break in not only affected the financial state of the company but also took such an emotional and mental toll on me and my brother which ultimately affected my leadership & strategic decision making. I made decisions that, in retrospect, I regret – they were not the right ones. I take 100% accountability for this – it’s on me.

“The criminals who broke in haven’t just ruined the company. They’ve ruined the livelihoods of not just me & my brother but all the amazing staff that we have had to make redundant and who’ve lost their jobs in the process. I want to thank everybody who, over the last 7 years, has shown support to me, my brother and my company. Whether that was engaging with our social media or using our service.

“All the team members who have been a part of Luxe Collective at any moment, especially in the last 12 months when things got tough and times were uncertain – thank you.”

Ben then posted a more personal TikTok explaining the Luxe Collective closure

@bengallagher09Failing so bad so publicly is an ✨Experience✨♬ original sound – bengallagher09

Speaking more candidly on his personal TikTok, Ben said “It’s just really hard to explain how I’m feeling, because my emotions have just been all over the place for the past week. Sometimes I’m feeling really optimistic, sometimes I’m grieving because this is all I’ve done for the past seven years. Sometimes I’m defeatist, sometimes I’m pessimistic.

“An overwhelming sense of relief is what I’m feeling, and happy that I got to experience all this. Huge lessons that I need to take into whatever I’m doing next. Haven’t figured that out yet. I’ve got a few ideas, but I know I want to take a break for the next month because I haven’t stopped for the last seven years.”

Ben then also explains what led to the closure of Luxe Collective further by saying “There were just so many mistakes that were made, coupled up with the break in and how that affected me and Joe mentally and emotionally and the decisions we were making… it just got momentum and there was no way back for us really.

“It’s been a long-time coming and we’ve been fighting with all we’ve got to keep it going. Failing publicly is an experience, let me tell you that.”

What’s Steven Bartlett said about the closure of Luxe Collective?

After Steven Bartlett invested £100,00 when Luxe Collective went on Dragons’ Den last year, not only did he gain 3 per cent equity stake but he also amplified the brand’s profile.

Commenting on the Instagram announcement post regarding the end of Luxe Collective, Steven Bartlett said “So proud of you brother – as you said to me – this is the right decision for you and your fam! You and your bother are just beginning. Excited to see what you do next.”

For more like this and for the latest memes, quizzes, updates – like The Tab on Facebook