Brand deals and girl bossing: Inside Jess *not Sammy’s* new life after Love Island 2023
She’s booked and busy
It’s only been a few weeks since Love Island 2023 finished, but already Jess has been thriving in her new life after the show.
She’s the only Islander this year to have secured a brand deal, she’s already headed back to her day job AND she can make thousands on Instagram. In an interview with OK Magazine since the show, Jess said: “I walked into the Co-op this morning and I didn’t realise I’d get asked for a photo.” She’s a celeb!
Her life has clearly changed a lot, so here’s what Jess has been up to after Love Island 2023.
Jess is the only Islander from Love Island 2023 to have secured a brand deal
Just weeks after the show, Jess is set to add another six figures to the £50k she earned from winning, as she has reportedly got a fashion deal with In The Style lined-up.
A source told The Sun: “Jess met the In The Style team at an event and everyone loved her. She’s perfect for the brand – she’s relatable and sweet – exactly the kind of person they want to work with. A six figure deal is being lined up right now.”
She’s back to work at her fancy clinic
Just one day after winning Love Island, Jess said she was heading back to life at her day job. Since then, she’s shown herself at work as an aesthetics practitioner, at her boujee west London clinic.
“Back in the clinic,” she said in an Instagram post. “I always said since coming out the villa that I would go back to my job because it’s my passion and here we areeee… to the next chapter.”
In an interview, Jess said: “As I have my own business I’d really like to work on that side of stuff. After the show I’d like to set up more clinics. That’s definitely my goal.”
If she needs more money, Jess can charge up to £2k per Instagram post, because of the followers she’s gained since Love Island
The Tab revealed that Jess can expect to charge brands around £2k per post to work with her. Jess has 805k followers right now, and is the third highest Instagram earner from the cast this year.
Jess clapped back at papers for lying about her after the villa
When Jess got her social media back, an old video began circulating which people posted and newspapers reported it showed Jess getting a “tummy tuck” because she’d “gained weight” during the villa. Jess clapped back at these reports, and said the video was old and had been taken out of context.
According to MailOnline, Jess had shared the video to her Instagram story, showing herself getting the procedure done in which a machine can be seen being strapped around her stomach.
Jess rubbished the claims, and said the video was taken before the show, and shows her getting a non-surgical procedure done. Speaking on her Instagram, Jess uploaded a screenshot of The Daily Mail’s headline which read: “Love Island winner Jess Harding undergoes ‘belly tuck’ procedure after gaining weight in the villa.”
She said: “Happy Saturday! Hope you’re all having a lovely weekend. Some of you may have seen a story about me having a tummy tuck. Just to be completely transparent, this isn’t true!
“Before Love Island I had wood therapy and non-invasive body contouring but nothing surgical. I love my body as should we all, thank you for all of your support. Nothing goes unnoticed.”
And obviously…. she and Sammy are still doing well
Jess and Sammy are of course still together, and going very strong. In a huge photoshoot and interview with OK Magazine, they said they think they’ll get married and have twins in the future.
The couple also shared what they’d like to spend the £50k Love Island prize fund on. They said they’d like to “treat their loved ones to something nice” using cash from the show, and after winning revealed plans to go travelling together – so some of the money will definitely go on that, too.
“I feel like we want to go to Far East Asia,” Jess said, in the first interview they did outside the villa. “We definitely want to do that. We’re not in a rush to get a house. We’re both 22. We’re both young and we want to see the world, that’s something I have always wanted to do.”
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