It’s no secret the Mormon Wives cast makes insane money, but who is actually the richest?
Actually shocked at who's wealthiest
If you’ve watched The Secret Lives of Mormon Wives, you already know these women are not filming in budget lighting. Between MomTok fame, high-end brand deals and those ever-present Hulu cameras, the cast is quietly pulling in some very serious money.
Exact figures are estimates, but public net-worth reports give us a pretty solid idea of who is doing well, who is doing extremely well and who is secretly sitting on a mini-fortune. Let’s go from the bottom of the bracket to the top-tier millionaires…
Mayci Neeley – estimated $500,000 to $750,000
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Mayci may be the baby of the wealth list, but she’s still doing far better than most millennials. The former Division one tennis player runs her prenatal wellness brand Baby Mama, posts full-time, and recently became an author with her memoir Told You So.
Reports place her in the $500k to $750k range, not bad for someone who built her platform from scratch and isn’t relying on family money. She made $75,000 in one TikTok deal alone.
Whitney Leavitt – estimated $1 million
@whitneyleavitt let’s bring piggy braids back hahahaha
Professional dancer turned influencer Whitney has been booked and busy since the BYU days. Dance jobs, choreography work, content creation, and now the Hulu spotlight all add up. Most outlets estimate she’s sitting at roughly $1 million, which tracks for someone working across performance, social media and reality TV all at once.
She also dished on her TikTok earnings to E!, explaining that she made $20,000 from selling something NSFW online.
Jessi Ngatikaura – estimated $1.65 million
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Jessi isn’t just posting cute hair tutorials, she literally owns a beauty business empire.
Between her salon, JZ Styles, and her haircare line, she’s diversifying beyond TikTok more than almost anyone in the cast. Current estimates sit at around $1.65 million per The Things, thanks largely to her off-platform income streams.
Demi Engemann – estimated $1 to $5 million
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Demi’s lifestyle content performs seriously well, which explains the sprawling $1 to $5 million bracket she’s usually placed in.
Her brand sponsorships, mom-life content, and combined TikTok and Instagram audience bring in major money, even if the exact number stays fuzzy. But she definitely sits in the millionaire club.
Jen Affleck – estimated $1 to $5 million
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Jen’s income has become a storyline on the show, with her influencer work often outpacing Zac’s paused medical career.
Add in Dancing With the Stars and the Hulu exposure, and it makes sense she lands in the $1 to $5 million range, too. She’s quietly one of the highest earners in the group.
Layla Taylor – estimated $1 to $5 million
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Layla went from Utah newcomer to breakout star, with strong social numbers and solid partnerships.
She’s consistently estimated in the $1 to $5 million bracket as well, per Distractify, reflecting how her posting career has exploded since joining the friend group.
Taylor Frankie Paul – estimated $3 million
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Taylor is the reason most viewers even know MomTok is a thing, and her net worth shows it.
Between viral fame, a long list of brand deals, The Bachelorette appearance and a full Hulu salary, she’s frequently listed at around $3 million, per Hello!. She’s top-tier, but not quite the richest.
Mikayla Matthews – estimated $5 million
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At the very top is none other than Mikayla. Her loyal audience, chronic-illness transparency, relationship content and constant engagement have reportedly helped her climb to an estimated $5 million net worth.
She’s young, relatable and apparently very good at turning authenticity into income. Mikayla often documents the goings-on in her life, including how she works as a nanny for a millionaire!
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