The first All Stars brand deal is here, and it’s worth a huge six figures with winner Molly
She’s the first Islander to be recruited by a huge US company
Hayley SoenThe first brand deal with a cast member of Love Island: All Stars since leaving the villa has been announced, and it’s of course with winner Molly Smith.
She’s signed what has been reported as a huge six-figure deal with US supplement brand Alani Nu. The brand already boasts celeb partnerships with A-Listers such as Kim Kardashian and Emily Ratajkowski.
Announcing the news on Instagram, Molly said: “What an honour it is to announce that I am @alaninutrition new UK ambassador! 💕 As a fitness enthusiast, partnering with this incredible global brand is so exciting, if you’re passionate about fitness and wellness you need to check them out.”
She shared a video of behind the scenes of a shoot she’s already done with the wellness brand, where she’s drinking its drinks and wearing an incredible pink swimsuit. It’s giving popstar Barbie and I’m here for it.
A source told MailOnline: “Molly is absolutely thrilled to have signed with Alani Nu. She’s the first Love Island star to be recruited by a big US company, who have worked with the likes of Kim Kardashian and Emily Ratajkowski.
“She loves the way she looks in the campaign imagery and video… she’s never felt sexier after winning Love Island as well as now having the opportunity to collaborate with big brands.”
The MailOnline is reporting “multiple” brands are wanting to sign Molly to work with them, so it looks like this might only be the beginning!
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