From meme to millionaire: Inside Ibiza Final Boss’ wild life since going viral on TikTok

Since going viral on TikTok, Jack Kay, aka Ibiza Final Boss, has been everywhere, doing everything.

It all started with a silly little video posted by Zero Six West, who caught Jack in his now-famous hairstyle, gold chain, and, of course, the black vest. The video was captioned, “Does anyone know this absolute legend coz we’ve got two free guestlist [spots] with his name on it!”

Since then, he revealed his name, made an Instagram account, and has been updating us about all his shenanigans. He’s become a household name, and everywhere I look, I see him.

So, here’s everything Ibiza Final Boss has been up to since he went viral.

He signed with an agency

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A post shared by Jack Kay (@jack.kayy1)

Jack signed with top celeb talent agency, Neon Management. It’s a PR agency known for representing reality stars like Joey Essex, Stephen Webb, and Ronnie from Love Island. His Instagram stories even teased big news, saying, “Ibiza Final Boss is going on tour.”

Him and friends went on a £5 million private jet

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A post shared by Jack Kay (@jack.kayy1)

Jack posted a picture showing him and his friends outside a £5 million private jet. He captioned it, “Yes, the boys.”

His barber revealed he got a fresh trim before the trip and also explained the exact cut he gets to maintain that Final Boss look.

He partied at a £9 million villa

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A post shared by Jack Kay (@jack.kayy1)

After returning to Ibiza, Jack was seen partying at a £9 million villa on the Spanish island, inviting 100 of his fans to watch DJs Deniz Menendez and Rsquared perform.

Landing himself in a bit of trouble, the Ibiza Final Boss reportedly hired five dwarves for the event, which drew criticism from disability rights groups.

He is set to earn up to six figures

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A post shared by Jack Kay (@jack.kayy1)

As for Jack’s career, PR expert Mayah Riaz, of Mayah Media, told the Mirror he has the potential to earn six figures if he makes the most of his 15 minutes of fame.

“He’s got the holy trinity of viral success: He’s relatable, popped up at the right time, and is unintentionally hilarious,” she said. “The internet seems to love him. In today’s fame economy, that kind of organic buzz can absolutely be cashed in on, if he plays it right.”

He also met up with THE Bonnie Blue

@bonnieblue

Bonnie Blue meeting Ibiza Final Boss

♬ original sound – Bonnie Blue

Obviously, Jack caught the attention of former OnlyFans star Bonnie Blue. She left an eye emoji on his Instagram post showing him riding in a Mercedes G-Wagon. Jack replied by saying, “The Final Boss can’t be slayed… your misses on the other hand? Her levels have been completed.”

He also recently met her on a Spanish island, in what looked like a villa garden. All I’ll say about that meeting is…it was uncomfortable to watch.

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