
A deep dive into what the MAFS Australia bride Lauren Hall’s gifts business actually is
She charges hundreds of dollars for canned lager in a cardboard box
It turns out that Lauren Hall from MAFS Australia is a total she-EO, and runs a very niche but seemingly successful gifts business? Here’s a deep dive into what Lauren’s job actually is, and what she does all day when she’s not causing chaos on MAFS.
Lauren runs a gift company
Lauren Hall from MAFS’s business is called Mayfair Lane Gifts. The website says their “primary objective is to provide our clients with exceptional client gifts and corporate branded merchandise that serve as an extension of their brand”. What that means translated from LinkedInese into English is that when big companies want to send out gift boxes to clients and can’t be bothered to do it themselves, they pay Lauren’s company to sort it for them.
Lauren lives in Queensland, and her business is based in Brisbane. But they ship all over Australia! *Jazz hands*.
You can pay hundreds of pounds for a box with biscuits in
The most expensive gift box on offer is the Single Party Box Extra Large, at a whopping $259.00 AUD. For that amount of money, you get some plain shortbread biscuits, a little packet of chocolates, three cans of lager, five mini bottles of spirits, and a fragrance diffuser.
At the other end of the scale, the absolute cheapest box is still $89.00 AUD. It’s called the Single Home Rejuvenate. Maybe they only thing people not in relationships use soap???? It’s unclear. For the price $89.00 AUD, you get two things of soap, two packets of biscuits, and a bottle of sparkling wine.
The company will also print a company’s name onto a large candle for $139.00 AUD, or a roll of 25mm wide ribbon for a huge $239.00 AUD.
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The business started as a hobby
People really do strange things to relax. Lauren used to work full-time in real estate, then started her business as a side quest back in 2019.
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Featured image of Lauren on MAFS via Nine. Featured images of her at work via her Instagram.