Temple’s one and only student-run PR firm hits 10 year mark

PRowl Public Relations celebrates its 10th birthday

Temple University’s chapter of the Public Relations Student Society of America (PRSSA) holds one of Temple’s many hidden gems on campus.

Students within the society make up the on-campus agency, PRowl Public Relations.

PRowl Public Relations is the first and only student-run public relations firm on campus to hold national affiliation through the PRSSA. During the 2017-18 year, PRowl will celebrate its tenth year on campus.

Run entirely by our fellow Owl’s, PRowl gives students the opportunity to gain hands on experience in the PR world as well as grow their own professional portfolios.

PRowl’s client list ranges from the Liacouras Center, Pennsylvania Innocence Project, to the Saint Lucifer Spice Company including other Temple affiliated organizations and other non-profits.

Being one of only twenty-five nationally affiliated student firms allows PRowl to work with national clients and gain the opportunity to earn student-run firm awards.

According to PRSSA, in order to become a national affiliate, a firm must have successfully gone through an application process to ensure the firm is soundly based in three areas: a solid PRSSA/PRSA connection, a high level of professionalism and an effective structure.

“PRowl’s success over the past ten years communicates the hard work and dedication of Klein College of Media and Communication students,” said Dean David Boardman. “Students who are PRowl staff members are able take the skills they are learning in their classes and apply them to their work for real-world clients. Klein is proud of all of PRowl’s accomplishments that serve both the university and community.”

To apply to be part of PRowl, you must already be part of PRSSA and in order to be part of PRSSA, you must pay dues.

“As I reflect back on PRowl Public Relations’ first decade, I’m amazed by its growth and the opportunities it has afforded our students,” said Associate Professor of Practice Gregg Feistman, PRowl’s faculty advisor and Director of the Public Relations major. “From the beginning with a handful of staff members working with one or two clients, there are now hundreds of PRowl alumni who have gone on to do great things around the country based on their PRowl experience. I’m excited to see where PRowl and its staff go in its second decade.”

PRowl’s mission covers three distinct areas including providing clients with comprehensive public relations services and solutions, offering PRSSA members at Temple the opportunity to gain experience outside the classroom, and to build credibility while forming lasting student-client relationships.

56 Temple students make up the diverse and talented team that is PRowl, the largest in the history of the firm.

“Being a part of such a distinctive organization within Temple is such an enriching experience,” said Clarissa Ford, PRowl Public Relations’ Firm Director. “The most rewarding aspect of this position is watching passionate students’ work mature and improve over the course of the year with PRowl serving as the foundation to the start of successful careers in the industry. Being able to serve clients in a student-run firm is a practical skill not every student has the opportunity to experience. That’s what makes PRowl so distinct.”

Upon hitting their 10th anniversary on campus, PRowl Public Relations encourages all students interested in public relations and communications to join the pre-professional organization PRSSA.

Joining PRSSA gives all members the opportunity to apply for an Account Associate position this November.

As the organization continues to grow both on and off campus, we would like to wish a very special 10th birthday to PRowl Public Relations.

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