George Creasy creates Snapchat filter for Pop

He’s sliding into your story


Election week is well underway, and every candidate is doing weird and wonderful things to get students’ attention, from designing a new range of hats like Remington Spa to making a Harry Potter parody.

Yet George Creasy has gone a step further in his quest to become SU President, by creating his very own Snapchat filter for everyone to enjoy at Pop last night.

12804215_10154073077697249_489562727_n

Active from 8pm till 2am in the Copper Rooms, Creasy Snapchatted his full evening, with his customised filter in full force of course, posting his antics to his story at Creasy4Pres.

12784747_10154073147257249_519039844_n

Evem Sabb officers drink purple

It’s not just the candidate himself who took advantage of this one-off filter though – our Tab writers never miss a chance for a solid selfie.

12788309_10207292227295343_2032694632_n

Creasy explained his decision to take his campaign onto Snapchat: “I thought Snapchat would be the best way to reach students because of the way that they interact with social media. It worked last year, so I thought I would go bigger and better this year.”

12787467_10206070488297196_676896286_o

“People absolutely loved the filter, they enjoyed that a candidate engaged them in such a modern way. It just shows that students want more innovative ways to interact with their SU. People are sick of cardboard. Digital is the future.”

12787129_10206070488537202_714715130_o

Judging by how well the cardboard signs held up to the rain this week, he might be onto something with this more durable form of campaigning.

Get voting in our SU Sabb Elections here.