Sheffield named most generous city

We’ll take that


84 % of locals claim to carry out acts of kindness more than once a week, making us the most generous UK city. 

The national survey, commissioned by Fox’s Biscuits, quizzed 2000 locals in each UK city on the simple acts of kindness they carry out on a weekly basis and how they make us feel better as people. 84% of of Sheffield residents claimed to carry out more than one a week.

Just doing some kindness

With the ‘acts of kindness’ defined as making tea, giving directions and tipping restaurant staff, we are clearly super thoughtful, and not afraid to admit it.

Coming in at a massive 20% higher than our neighbours, Leeds and Manchester, Sheffield students have a lot to be smug about.

And it has actual scientific basis too. The survey involved receiving responses from recipients  in a normal, conscious state and a hypnotised state, meaning the findings are basically legit.