UCL’s entrepreneurs prepare for the London Apprentice Challenge Final

This weekend a group of young entrepreneurs from our great university will compete against LSE, KCL, Imperial and Royal Holloway for the opportunity to be crowned London’s top apprentices.

Entrepreneurs' Apprentice


Earlier in the year the UCL team, comprising of William ‘Fonzface’ Jones, Wisdom Uzor, Sarina Gurung and David Haesman, competed in an internal UCL challenge in which eight teams of four partook in three separate challenges similar to those on the BBC’s The Apprentice (without Sir Alan Sugar’s self-righteousness).


UCL’s winning team were given the task of finding a pair of pink grilled sunglasses, a Russian flag and a French beret- all for the cheapest possible price. They then had to sell each of these items for profit and reinvest the money in order to make as much revenue as possible in the one afternoon. Finally, the teams were instructed to create a business plan for a standard rucksack and pitch it to a group of Venture Capitalists.

This weekend, the team will travel to enemy territory and compete at Imperial Business School, in a competition with a similar format but alternative challenges.


When asked about the event Will Jones insisted that the UCL team could be victorious: ‘Having won the UCL competition against some incredibly tough opposition we are optimistic about our chances’. So hopefully, the weekend event will conclude with UCL rising above its competition and confirming its place as the institution of London brightest thinkers.

Moreover, Team UCL has interestingly attempted to get other students involved in its endeavours by embracing the social media of both Facebook and Twitter. We can follow our team’s success on Twitter by using the hash tag #ucllondonapprentice and an interactive service is available on Facebook by this link http://www.facebook.com/events/302991406432958/?notif_t=event_invite. Join up and aid Team UCL by giving advice and you can also be part of another victory for the university.


Photographs by Fernanda Munhoz.