{"id":293,"date":"2026-05-04T08:00:09","date_gmt":"2026-05-04T07:00:09","guid":{"rendered":"https:\/\/thetab.com\/staging-filmshrine\/?p=293"},"modified":"2026-05-04T09:33:47","modified_gmt":"2026-05-04T08:33:47","slug":"this-throwback-the-boys-scene-shows-its-becoming-the-very-thing-it-hates-on","status":"publish","type":"post","link":"https:\/\/thetab.com\/filmshrine\/2026\/05\/04\/this-throwback-the-boys-scene-shows-its-becoming-the-very-thing-it-hates-on\/","title":{"rendered":"This throwback The Boys scene shows it\u2019s becoming the very thing it hates on"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">It\u2019s official: The Boys\u2019 ever-expanding universe is now the Vought Cinematic Universe. And if you don\u2019t understand why that\u2019s diabolical, there\u2019s a scene from the first episode that shows it\u2019s at risk of becoming the very thing it hates on.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Let\u2019s not get it twisted: I love everything about <a href=\"https:\/\/thetab.com\/2026\/04\/16\/the-boys-karl-urban-says-multiple-people-die-in-episode-seven-and-the-title-fully-gives-it-away\">The Boys<\/a>. Season five has been one of the best so far, and its spinoff Gen V is as brilliantly original (and butt-clenchingly disgusting) as its predecessor.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But the main reason it stands out in the superhero space is that it tears into exactly that. Just like Garth Ennis and Darick Robertson\u2019s comics on which it\u2019s based, showrunner Eric Kripke has delivered a satirical take on modern America through consumerism final boss, Vought Inc.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Vought is The Boys\u2019 version of <a href=\"https:\/\/thetab.com\/tag\/disney\">Disney<\/a> &#8211; a cynical antidote to superhero fatigue in a show that\u2019s never afraid to take a swing at the machine. Now, it feels like it\u2019s starting to become the machine.\u00a0<\/span><\/p>\n<h3>The Boys\u2019 Vought machine used to be purely fictional<\/h3>\n<p><iframe loading=\"lazy\" title=\"The VCU has its phases mapped out from 7 through 19 &amp; more from the V52 Expo. #TheBoys @PrimeVideo\" width=\"540\" height=\"960\" src=\"https:\/\/www.youtube.com\/embed\/0zJel_8CHAA?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p><span style=\"font-weight: 400;\">If you need proof, just look at The Boys season one episode one, when then-senior VP Madelyn Stillwell read to crowds at a Vought shareholder meeting, \u201cIt is without a doubt a good time to be in the superhero business.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cOur net income is up 14%. Our latest film, G-Men: World War, just grossed shy of $1.7billion worldwide.\u201d In a sinister, cynical tone, she goes on to highlight a brand new theme park in Paris, stating, \u201cThe branding opportunities are limitless.\u201d\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s as subtle as a brick to the face &#8211; the joke is the Walt Disney conglomerate and the wider superhero industry that turns IP into cold hard cash. The satire only gets sharper as the show goes on, with every marketing phrase and fake movie trailer feeling painfully familiar. The Seven, <\/span><i><span style=\"font-weight: 400;\">assemble<\/span><\/i><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It peaks in season four, when Vought lays out phases seven through 19 of its cinematic universe in \u201cexhaustive detail\u201d. The joke still lands, but with The Boys franchise only expanding, the self-aware elbow nudge is beginning to blur the lines.\u00a0<\/span><\/p>\n<figure id=\"attachment_296\" aria-describedby=\"caption-attachment-296\" style=\"width: 1200px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-296 size-full\" src=\"https:\/\/cdn.filmshrine.com\/uploads\/2026\/04\/the-boys-throwback-scene.png\" alt=\"Madelyn Stillwell giving a talk in The Boys\" width=\"1200\" height=\"630\" srcset=\"https:\/\/cdn.filmshrine.com\/uploads\/2026\/04\/the-boys-throwback-scene.png 1200w, https:\/\/cdn.filmshrine.com\/uploads\/2026\/04\/the-boys-throwback-scene-1024x538.png 1024w, https:\/\/cdn.filmshrine.com\/uploads\/2026\/04\/the-boys-throwback-scene-768x403.png 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><figcaption id=\"caption-attachment-296\" class=\"wp-caption-text\">Credit: Prime Video<\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">While The Boys is ending with season five, there\u2019s a potential third chapter of Gen V, Soldier Boy prequel Vought Rising is on the way, animated spinoff Diabolical has been and gone, and The Boys: Mexico is on the cards.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Amazon clearly wants to keep the franchise going, and that\u2019s fine. But it just needs to make sure it doesn\u2019t cross the line into becoming a parody of itself. It\u2019s something Kripke is well aware of.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As he told <\/span><a href=\"https:\/\/www.ign.com\/articles\/the-boys-showrunner-you-want-to-go-out-before-people-are-sick-of-you?\"><span style=\"font-weight: 400;\">IGN<\/span><\/a><span style=\"font-weight: 400;\"> about the end of the flagship series, \u201cLook, you want to go out before people are sick of you, and you want to go out on top, and you always want to leave them wanting more. And so I think it&#8217;s the right time.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But according to entertainment journalist <\/span><a href=\"https:\/\/somebonuscontent.substack.com\/p\/extra-extra-the-boys-cinematic-universe\"><span style=\"font-weight: 400;\">Jack Shepherd<\/span><\/a><span style=\"font-weight: 400;\">, Amazon told him that the franchise is officially titled the Vought Cinematic Universe. It\u2019s walking a fine line, and the studio needs to make sure the creators continue to make the creative decisions.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If not, the joke stops becoming a joke &#8211; and it\u2019ll be a problem even Ashley\u2019s PR machine can\u2019t get around.\u00a0<\/span><\/p>\n<p><i>For all the latest film and TV updates and hot takes, <\/i><i><a href=\"https:\/\/www.facebook.com\/FilmShrine\" target=\"_blank\" rel=\"noopener noreferrer\">like our Facebook page<\/a><\/i><i>.<\/i><\/p>\n<p><em>Featured image credit: Prime Video<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>This doesn&#8217;t feel like a joke anymore<\/p>\n","protected":false},"author":6,"featured_media":304,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[6],"tags":[15,33,32,11],"coauthors":[17],"class_list":["post-293","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-takes","tag-now-showing","tag-prime-video","tag-the-boys","tag-tv"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.4 (Yoast SEO v25.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>This throwback The Boys scene shows it\u2019s becoming the very thing it hates on<\/title>\n<meta name=\"description\" content=\"The Vought Cinematic Universe is real. 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